You want your business to be found online as an entrepreneur or business owner. You must establish a solid online presence if you want people
Design by committee is a process where many people are involved in designing the same product. Each team member contributes their ideas and expertise to
For many people, privacy is a big deal. We all want to control our online lives and do not want our information used or shared with others. Privacy analytics can allow you to have the best of both worlds. It can provide insight into how your website performs and tell you how people use it without compromising their privacy.
Writing blog posts is a great way to get website traffic, sell products, and share your ideas. However, the actual writing part is not that simple. If you’ve been trying to get through to your readers, check out these tips on how to write blogs that have more impact.
As you introduce yourself and your business, you want to share your journey, display clear value, and engage with your audience. Use these tips to help you update your About page and use it to build your brand.
What drives content strategy? Your customers. As a marketer or product manager, if the driving force in your strategy isn’t the customer, you’re dead in the water.
Knowing how customers browse your website is important so that you can understand what kind of information to include on the web pages and how to make the website more interesting for them. Google Analytics is a free and excellent tool to do exactly this.
Brand Equity is the value that your customers place in your brand. Learn how to build a valuable brand by increasing awareness, loyalty, quality, and distinction.
It’s easy to follow design trends when designing your website and brand materials. You’ll see different suggestions from the emails you receive and articles you read. You see suggestions of putting avatars, including virtual reality, or adding layer designs.
Your audience will always have questions regardless of what your products and services are. This is why every business has an FAQ page in their website. If you haven’t set up your FAQ page, you might want to consider doing a creative video instead.